Diary products have high market potential in India. Milk Powder is a rich source of nutrience which stimulate the market growth of Diary product industry in India. It contains low moisture, fat and milk protein content and is used as a substitute to whole milk powder by the consumers who want to reduce their calorie intake. The healthy growth of the market can be attributed to numerous forces. The market is primarily being driven by growing health consciousness among the consumers. Milk powder has high export potential and inside market potential.
milk powder has a far longer shelf life than liquid milk and does not need to be refrigerated, due to its low moisture content. Another purpose is to reduce its bulk for the economy of transportation. Powdered milk and dairy products include such items as dry whole milk, nonfat (skimmed) dry milk, dry buttermilk, dry whey products and dry dairy blends. Many exported dairy products conform to standards laid out in Codex Alimentarius. Milk powders may be used as a substitute for fresh milk and concentrates. Converting liquid dairy streams into powder provides a supply of milk solids in a convenient, stable form. Dried dairy products are produced by dehydrating liquid milk streams or fractions of dairy streams. Skim milk and full cream milk powders enabled the development of the recombined milk and milk product industry.
The global milk powder market reached a volume of 11.2 Million Tons in 2020. The purpose of making milk powder is to increase the shelf life of milk without using the refrigerator. Various types of milk powder include whole milk powder, skimmed milk powder, dairy whitener, and other. It is widely consumed globally due to its nutritional benefits, which has found its application in infant formulas, confectionaries, baked desserts, and savory items. The factors such as increase in use of milk powder in infant foods and the presence of several nutrients such as vitamin C, vitamin B12, thiamin, and high amounts of protein drive the global milk powder market. Furthermore, reduced storage and transportation costs fuel the growth of the milk powder market. However, addition of preservatives, adulteration, and strict regulations related to infant food restrains the growth of the milk powder market. Development of flavored milk powder has led to new opportunities in the market. Powdered milk has a longer shelf-life than liquid milk due to the presence of low moisture content. Owing to this, it can be easily stored at ambient temperatures, transported to remote locations without proper cold chain infrastructure, and used at times when milk production is low. Milk powder offers the same nutritional value as regular milk, owing to which, it is used in sports nutrition products including nutrition bars and beverages. The increasing demand for these products, driven by growing fitness consciousness, has been catalyzing the milk powder market. The governments of various nations have laid down stringent policies on taxation, duty structures, subsidies and export/import of milk powder which can have major implications on the bottom lines of milk powder producers and hinder the market growth.
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